Episode 65

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Published on:

21st Apr 2023

The Most Profitable Type Of Jobs For Plumbing, Electrical and Similar Businesses.

Dive into the world of marketing and why it's essential for business owners to get it right.

With a focus on Business to business marketing, Tony and Phil explore the "3 M's" of marketing and why starting with the "who" is key.

Tony talks duck shooting season and how it relates to choosing the right approach in marketing.

Learn how B2B marketing can lead to fast and sustainable revenue growth, a busy team, and a high return on investment.

Phil breaks down the economics of B2B marketing and why targeting businesses can lead to higher lifetime value and repeat purchases.

He also explains the ease of marketing to B2B clients, as you can create a list and directly target decision-makers.

While some business owners may have a limiting belief that they'll only work with people they know, Phil offers tips on how to get to know potential B2B clients in a structured way.

Let’s get into it…

 

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

  • A new work type to check out
  • A method for creating sustainable growth
  • Understanding of B2B marketing

 

LINKS MENTIONED IN THIS EPISODE:

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

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About the Podcast

The Profitable Tradie Podcast
For Trades & Contracting Business Owners Who Want More Profit, More Freedom, and Less Stress
If you run a plumbing, electrical, HVAC, or any other trades business and you’re tired of long hours, cash flow headaches, and pricing battles, this podcast is for you.



Join Tony Fraser-Jones and Phil Smith from Profitable Tradie as they break down straight-shooting strategies to help you make more money, work fewer hours, and get your business running smoothly—without the usual headaches.



We tackle the real challenges every trades business owner faces:
✔ How do I find and keep good techs when everyone is hiring?
✔ What do I do when customers don’t pay their invoices?
✔ How do I charge what I’m worth without getting undercut?
✔ Should I buy or lease my next truck or van?
✔ How do I get my crew to stop scrolling their phones and actually work?
✔ What’s the second easiest way to increase my profits? (The first is hitting play on this podcast!)



We also bring on some of the most successful trades business owners in the world—real people who’ve built multimillion-dollar companies—so you can learn exactly how they did it.



This isn’t just another business podcast. It’s your shortcut to building a highly profitable, well-oiled trades business that gives you more money and more freedom.



👉 Subscribe now and join thousands of tradies and contractors turning their businesses into profit machines.

About your host

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Tony Fraser Jones