Episode 136

full
Published on:

28th Aug 2024

Where Should I Do My Marketing?

You’ve been waiting by the phone for weeks,  

But word of mouth’s not bringing in any new work…  

You’ve scrambled to keep your guys busy,  

But you’re running out of side jobs…  

And with no projects on the horizon,  

You decide to try online advertising…  

But you’re overwhelmed by the options…  

Which one should you use?  

Google? Facebook? Something else?  

You decide to bite the bullet and try one out…  

But it’s not getting you the results you want…  

Should you switch to another platform?  

You don’t want to waste more money…  

But now you’re getting desperate…  

So what the heck should you do?  

 

The ‘Google vs Facebook’ question comes up all the time.     

And it’s a good question. 

But to answer it, there’s a few things to consider and a bit of thinking involved.  

In a nutshell, you need to know your marketing strategy.  

If you get that right, you’ll get the results too.  

In this episode, you'll learn how to:

  • Target the Right Customers to Get the Best Jobs for You  
  • Choose The Platform That’ll Get the Most Bang for Your Buck  
  • Make Double What You Spend on Marketing… Or Even More  

Don’t throw money away hoping someone will stumble across your ad. Be strategic.   

LINKS MENTIONED IN THIS EPISODE: 

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About the Podcast

The Profitable Tradie Podcast
How to build a profitable Plumbing, Electrical or similar business that gives you the time, money and freedom to enjoy life.
Are you the owner of a Plumbing, Electrical, or similar service business and looking to increase your profits and regain your freedom?


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Presented by Tony Fraser-Jones and Phil Smith from Profitable Tradie. We dive into what it takes to build a profitable trades business that gives you the time and freedom you deserve.

We touch on topics like...
- How to hire decent tradespeople.
- What to do when clients don't pay their invoice.
- How to get around people beating me down on what I charge.
- Should I buy or lease my next van/truck?
- How to get my team to get off their phones and be motivated for work.
- The second easiest way to increase your profitability.

Along with sharing a ton of free resources so you can get started on what we're discussing right away!

We also talk with some of the world's most successful trades business owners and learn how they took their businesses from mediocre to multimillion.

In short. We don't know what we don't know.

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About your host

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Tony Fraser Jones